A recent survey data show that the world’s most luxurious jewelry brand ranking, occupy the first place is Cartier jewelry replica ; Van Cleef & Arpels jewelry replica fell to third place. Why Cartier jewelry became the first luxury jewelry?
Many jewelry experts and consumers who love Cartier jewelry think that, Cartier jewelry market positioning is that it becomes the first luxury jewelry brand key factors.
So, Cartier jewelry is how to locate its market?
Cartier jewelry market segmentation.
Carrying the royal blood of the brand genes, Cartier jewelry replica with its luxurious design concept and never-ending sense of innovation, relying on the precise theme of the demands, with solid and effective channel operation, its products sold to the rest of the world.
Cartier is the most successful operation in mainland China’s top international jewelry brand. In Europe, Cartier jewelry is unique, by the British King Edward VII as “the emperor’s jeweler, jeweler of the emperor.”
In India, the Indian prince from the Cartier company ordered a huge cheap cartier necklace . In the United States, many Hollywood stars are Cartier jewelery loyal fans and lovers. In addition, cheap Cartier jewelry is the first to enter the second-tier cities, one of the luxury brands.
Cartier jewelry positioning of consumer groups.
In the luxury brand, the competition is not the scale of operation, nor is it cost-effective, but whether the brand can become a typical symbol of social class. Cartier jewelry after a century of development, has become a symbol of a particular social class.
Cartier jewelry wholesale to become a luxury brand to bear the expensive price of the crowd a specific symbol! The crowd through it to communicate with the outside world, in order to identify their own crowd attributes, and other people to distinguish, and get all kinds of people agree.
Cartier jewelry brand value.
Jewelry and other luxury goods industry, put aside the brand, nothing is. Cartier jewelry has a long history of the brand, the birthplace of luxury goods (Paris, France), royal descent, innovative brand spirit, unique design inspiration, quality and workmanship.
All this set up a fake Cartier jewelry brand image: history and wild beauty. And its branding around the “jeweler emperor, the emperor’s jeweler” theme, greatly enhance the brand value of Cartier jewelry.
Integrated above, Cartier jewelry replica become the first brand of luxury jewelry is no accident, but inevitable.